Optimizing Google AdWords Performance presentation from Affiliate Summit East 2009, which took place August 9-11, 2009 in New York, NY. Speaker: Tyrona Heath, Program Manager, Customer Education, Google (Twitter @tyrona) Join us to get the tricks for effective Google AdWords account optimization. Learn how you can use paid search techniques on Google to meet your marketing goals through search engine marketing. More details on Affiliate Summit at www.affiliatesummit.com Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.